Keep the sun out of your eyes this summer and keep cool with new fedora hats from Goorin. Wear them with a simple v-neck tee, your favorite jeans from Atlas, and Mark Nason sandals. Click below to check out our newest arrivals;
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June 23, 2009
C-In2 Pop
Colors
Add a touch of color to your wardrobe this
summer. Cool down with C-In2 tanks from their new Pop Colors collection. Made of
100% pima cotton, these tanks bring style and comfort to your look. The square
neck keeps it from looking like a regular tank. Wear it with jeans or shorts,
and complete your look with a pair of Mark Nason sandals or Espadrille slip ons
from Tretorn. Click below to check out all for colors.
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June 23, 2009
Remember playing with your toy soldiers and GI
Joe action figures? Made from melted bullets, these necklaces by Stazznzonin
capture the spirit of those childhood days.
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Musician and singer Beck rocked these necklaces
in a recent photoshoot for Guitar World magazine, shown below.
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Speaking of GI Joe, have you seen the trailer for
the GI Joe movie? Click play below and check it out.
Summer is here and it's time to show a little leg!
Upgrade your comfy cargo shorts from last year with new styles at Atlas. Whether
you're looking for something simple, or want to wear that bold color to
compliment your summer tan, Atlas's shorts have got you
covered.
Stuck on the traditional khaki color? Try these. They've
got cool black leather trim detail and the belt is included. They're made of
linen, which won't be as bulky as last year's shorts and keep you cooler when
the temperature's are rising.
Plaid continues to be one of the hot patterns this year,
and it's made it's way to your cargo shorts. The colors in this style are easy to wear, no
matter how tan (or not tan) you are. Wear it with your flip flops or the
Tretorn Espadrille slip ons.
Wear the Tropics! The pastel colors tone it down a
bit so you don't look like you just got back from the islands. Don't wear it
with a busy shirt, you've got enough pattern on your shorts. Try it with a
simple white tee and the Tretorn Espadrille slip ons in creme.
Show off your sexy summer tan with this bold
number. This bright color has been flashing down every other runway this year,
and looks great with white, brown or black shoes. Try it with a simple white,
black, or grey t-shirt to tone your look down, and also keep you from looking
like a glowstick.
Want to skip on the cargo shorts this time? Try
this pair from G-star. The pockets are all still there, the belt is still
included, but they're just not as bulky. You can pair them up with just about
any color since it's a neutral grey.
June 16, 2009
Introducing Bjorn Borg
Check out our new collection of underwear brought to you by Bjorn Borg. The Swedish brand is nothing but sporty, stylish, sexy, and comfortable. Join us this Saturday at the Fall In Love with Bjorn Borg Launch Party at Atlas. Enjoy the fun, get to know the brand, have some refreshments, and listen to live music brought to you by San Francisco's finest, DjNik.
PUMA first introduced the Easy Rider in 1978. Its
technical & aggressive looking PU midsole elevated this style to iconic
status within the lifestyle footwear market in the 1980's. The Easy Rider III is
a re-engineered & modernized version of the original Easy Rider that is now
available in its original materials, lightweight nylon with suede
overlays.
Check out our newest arrival of T shirts, brought to you by Diesel, Black Hearts Brigade, and Sovereign. They got great graphics, and details like metallic printing, beading, velvet flocking, and cool stitching. Wear them during the day with a pair of shorts and flip flops or dress them up a bit with your favorite premium denim and dress shoes from Atlas.
Tretorn has updated the classic
espadrille into the perfect summer slip on, now at Atlas. The inside of the show
has a small gore wedge that provides just enough stretch to get in and out of
the shoe easily. The canvas style upper is lined with shirting material for a
comfortable in-shoe feel. The leather style features soft, supple leather upper
that requires no break-in. Both have an EVA insole, and a thick rubber outsole
for excellent cushioning. Pick up your Tretorn Espadrille slip ons today, both
style and comfort in one.
Tretorn Espadrille Canvas $65
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May 24, 2009
Clean, Bold Graphics
Check
out our new graphic t shirts from Kinetix at Atlas. Based in Los
Angeles, Kinetix affords freedom of individual style through energetic
combinations of classic American luxury and clean bold graphics.
Whether you are a die-hard follower of fashion or just want
to look good; Atlas is here to satisfy your desire to look your best.
Atlas was created because we were frustrated by the sameness of the
product offered by the department and specialty stores and the inability to put
together a good looking, well fitting outfit in one store. We often
shopped five stores to pull together one look. While it may sound like
fun shopping all day; we thought that the day could be better spent living a
great life not trying to piece together some random clothes and
shoes. Atlas offers complete outfits from business casual to weekend
wear. We buy from the best vendors and find appropriate Northern
California style that makes us unique. Our goal is to help you build and
maintain a closet of wearable, versatile, great looking clothes that are easy
to put together and let you be your best everyday!
May 20, 2009
Time For Nixon
It's in the details. It's the little things that Nixon obsesses over from dawn 'til dusk, to get it just right for you. That's what takes a product from mere object to object of desire. The difference is knowing the difference. Check out our newest arrivals at Atlas from Nixon.
Wylde Thing Heat things up this summer with the
Mark Nason Wylde sandal. This square open toe slide with cut out sides keeps
your feet cool and looks awesome with any outfit. Whether you are wearing them
with your favorite jeans or some shorts and a t-shirt; The Atlas team will help
you pair them up perfectly and build your wardrobe. Beyond the signature laser etched dragon, this sandal features
patchwork with snake embossed leather and cross metal rivets. Forget your normal
sandals and take a step into the Wylde side with Mark Nason.
($230)
Strike'em with Your Thunder With the Mark Nason Thunder loafer, that is. A good pair of shoes can go a long way when it comes to completing an outfit.
Wear it with denim or Atlas dress pants, the possibilities are endless with
these cool slip ons! The Thunder is a perfect combination of dress and
distress, a classic loafer cut with patchwork, stud detailing and a tonal cross
patch on the back. It's not your regular black or brown loafer, it's a sexy
grey. Check out our Trend Watch, grey is a key
color this year and these loafers will continue to be a wardrobe essential.
Whether it's a night out in San Francisco, or dinner and drinks at 1515, the
Thunder loafer will have you ready for any storm.
($425)
Make the Bigger Splash with Swim Trunks from
Atlas
Before you know it, you'll be running around trying to
find some cool trunks for your summer swim fests. Not to worry, Atlas has it
all. We have the traditional length board short, the new "shorter" board short,
and even the risque European swim trunks for the jet setters. Gear up, whether
you're hanging out at Lake Berryessa, the pool at Heather Farms, or partying it up at Wet
Republic in Vegas. With swimwear from Cabral, Diesel, and G-Star, you're good to
go. All are made from quick-drying materials so you can dry up in no time.
Bye-bye flowers, hello beach! Try a different print this year, instead of the
traditional flower print board shorts, try these by Cabral. They've got a cool
sunset at the beach print, along with a side pocket, velcro and snap closure
with waist ties. ($80,Cabral)
Not into the beach print? Try this ultra bright teal pair with
a nifty pattern by Diesel- lined, velcro closure, waist ties, and a back
pocket only for $85. Want something solid? Try the equally bright but solid
shorter swim short by G-Star, lined with side pockets and waist ties
($80).
The Conversation Piece. Is that a cock fight on your shorts?
Yes it is! ($80 Cabral)
Less is more. Toned down and still cool:
G-Star $80
G-Star $120
And last but not least, THESE. Obviously this is not for everyone,
but if you can pull it off, why not? Try them out, you'll have heads turning.
Unless you're in Europe.. then you'll just blend right in. Diesel, $54.
May 13, 2009
Grooming Wisdom with Baxter
Get
ready for all your fun under the sun activities, but protect your skin! Whether
biking in Briones or catching a Saturday concert at Wente, the sun still does
nothing but harm the skin. Exposure to the sun's damaging UV rays is one of the
leading causes of premature skin aging and also puts you at greater risk of
developing skin cancer. The American Academy of Dermatology suggests that,
regardless of skin type, a sunscreen with an SPF of at least 15 is essential for
year-round use. Stop by Atlas and get your skin covered with Baxter's Super
Shape with SPF 15, only $18 at Atlas.
Hats are both functional and stylish. They cover a bad
hair day, hide your balding spot, and keep the sun out of your eyes. They also
give your outfit the finishing touch. Whether a fedora, baseball cap, or a
duckbill, it will become your signature piece.
ATLAS is your roadmap to men's fashion. You will find an ever changing assortment of modern clothing, shoes, accessories and gifts all in one place that serves your needs with great service and affordable prices.
